A handful of MPs have taken the plunge and decided to start a blog. But in many cases, it hasn’t worked. Most of them aren’t really worth reading (Boris Johnson’s is one of the better ones). The problem is that most still see it as a cheap way of publicising their policies. When it comes out as forced like that it just doesn’t work (and consequently neither does the aim of promotion). If more MPs would write honest, half decent blogs for their own sake (rather than as a blatant party political plug) then it would be much more effective at raising their profile.